Automotive Sales Training: Lessoned Learned from Football

detroit-958957_960_720There are good days and bad days.  Just ask the Jacksonville Jaguars Offense and Gus Bradley.  I am sure they prepared and practiced for the season opener, but the Kansas City Chiefs did not win that game…..Jacksonville lost it with eleven punts, six sacks, five drops and seven three-and-out possessions.  Even running back Maurice Jones-Drew had to acknowledge the elephant on the field, “I don’t know if, as an offense, we can do much worse than we did today.”

With that said, automotive sales teams are a lot like sports teams.  You win some and you lose some.  We have all seen talented teams fall apart and not play up to their potential, and we have seen mediocre teams have a magical performance.  Teams that prepare are likely to host a greater number of wins, but that is not always an indicator of success.

Automotive Sales Staff Recruitment is also a large part of a team’s success.  If you want thoroughbreds, then you need to recruit thoroughbreds.  To attract talent, you need to discover what those individuals desire in exchange and provide it.  Once you have your super stars on your team, you need to further develop that aptitude with sales performance training coupled with practice, practice, practice.  If you don’t use it, you lose it!

A Sales Manager is like a coach.  Seeing the “Big Picture” for your sales team is celebrating the wins, but taking the losses as an opportunity to grow that team towards greater success.  Failure happens and therefore is an option.  Quitting on the other hand is a choice.  Discover why they had a bad day and practice, drill and rehearse for success.

Everyone has a role on the team.  You can’t play all positions and have a successful team.  There is no “I” in team.  You must learn as an individual, but play full out as a team in order to win.  It takes the whole flock to get the job done.  Be a team player.  Master your role.  Do your job and be confident that the rest of your team is doing their job.


The Manus Group Stephanie YoungAbout the Author

Stephanie Young is the Vice President of Sales and Marketing for The Manus Group, where she is an active blogger, social media contributor and spokesperson for one of the nation’s leading automotive recruiting and training firms. Stephanie is also the current Ms. Florida Forestry Queen, promoting her platform encouraging young woman to pursue their interests in STEM field careers.

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Copyright © 2013, Stephanie Young All rights reserved.

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